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“Maybe it’s not the best means to the end of finding the best relationship, but it gives people a way to do something about their situation.

It may or may not be the best shot at finding what you want, but it’s doesn’t mean it will never happen.

Of the 13 online daters I talked to for this article, only one believes algorithms can make successful matches. “I don’t believe that an algorithm can match me up, and I don’t want to match me up,” said Jason Feifer.

A senior editor at Fast Company, Feifer met his wife Jennifer Miller, a freelance journalist and author, through Ok Cupid after narrowing his search criteria to two requirements: "Jewish" and "journalist."Feifer and Miller told me they didn’t start using Ok Cupid with the hopes of finding their soulmates.

“I think there is a possibility [that these algorithms] could evolve to better predict long-term compatibility.

There’s just a disconnect between what social science says is actually possible, and what the sites say they can do,” said Slater.

This suggests that online dating is proving to be no more effective at creating lasting relationships than the old standards.“I really didn’t see it as any different from the way that people met each other for decades past," said Feifer. creates a relationship, is not the Other daters agreed, and so does Alex Mehr, a co-founder of the dating site Zoosk.

The majority of the surveys, studies, and reports evaluating online dating sites’ efficacy are paid for by the companies themselves, leading to some possibility for biased results.It only changes the process of discovery," says Mehr in Dan Slater's new book "Love in the Time of Algorithms: What Technology Does to Meeting and Mating." (Slater notes that Mehr was the only dating exec he interviewed who felt this way.)It’s the efficiency of this “process of discovery” that’s appealing to many daters.“I guess maybe the promise of online dating is that it allows you to get out and have those experiences and make those mistakes and hopefully learn a lot from them,” said Slater. is to get [them] out there and get them to socialize.” Sure, you might encounter some horrific experiences — but hopefully you’ll learn from them and those lessons will benefit your search for a partner in the long run.“Even if I had married someone that I had met through a friend or whatever, online dating still would have been fun,” said Feifer.Instead, both joined the site after ending long-term relationships and moving to a new city without many friends.They both used the site to meet more people and go on more dates, while using their limited free time efficiently.

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